Lubricant Marketing And Selling

Learn more Date of Training
01 Mar 2017

This course provides comprehensive strategies, tactics, examples and tips for everybody involved in marketing and selling lubricants. It gives managers, planners, marketers, salespeople, product developers and support staff the skills required to achieve significant competitive advantages and improved profits. It will also help operational and technical staff understands why their roles are so important. All the trends and future key issues for marketing and selling lubricants will be presented and discussed, on both a global and regional basis.

Benefits of attending Lubricant Marketing and Selling training course:
* Learn how to develop a marketing and selling strategy for lubricants based on market research, behaviours and communication tools
* Gain an insight into market segmenting for branding, packaging, new product development and customer support
* Construct an effective marketing team, plan, process and strategy with an understanding of lubricant pricing policies and supply chain realities
* Implement key account management concept with tactical strategies to overcome market challenges

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Date of Training

01 Mar 2017

lubricantsSingaporemarket trendsmarketingManagerAsset Managerproduct developers

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