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Middle Eastern Business Smarts: Make Friends, Not Deal

By Neil Hathaway, Regional Middle East Manager We're all familiar with the hard sell. Sometimes, in the ruthless commercial culture that characterises much of the western world, it seems that all that matters is making the sale. It is well-documented in powerful Hollywood movies such as  Tin Men   ...

Saffron Cummings


Posted 11 months agoOpinion > Middle Eastbusiness tipscustomer satisfaction +6